Through promoting silent sports and human-powered activities, ORA’s desire is to make La Crosse a premier outdoor location. We help contribute to the economic growth of the 7 Rivers Region by attracting and retaining active lifestyle employees and visitors seeking an active vacation, while fostering businesses and industries who support our activities.
- foster outdoor recreation by engaging directly with the public through our members
- Seek opportunities to teach and educate anyone desiring to learn about recreating in our great Driftless outdoors.
What is ORA
- Advocate for Outdoor Recreation, a tourism and business builder.
- Production of local and regional outdoor sports events, direct engagement with the public.
- Collaborating with Cities, municipalities and other Driftless area entities concerning access to land and waterways for human powered recreational activities.
- ORA teaches and promotes best skills practices in all outdoor sports.
- Connect people with the outdoor experience.
ORA’s Value – powerful economic development organization
Producer of Outdoor Related Event
- The Omnium
- Grandad’s Half Marathon
- WORS (WI Off Road Series)
- Paddle Fest 2017
- The Big Bird Biltz
- Heads In Beds
- Trails, parking
- Infrastructure and tax base
- Link & Connect other NGO’s working together
- Policy and Local Budgets
The Summit – A yearly conference linking people across the Outdoor Recreation Industry spectrum.
Trail Design, Building and Maintenance
- Rotary Vista Trail (RVT) -Highly acclaimed 2 ½ mile transformational trail in Hixon Forest
- Built and maintain 12 miles of “Best Built Trails in Wisconsin.”
- Built bike park atop Granddad’s Bluff
The Pump-track is a big hit!
- Improve entry & exit points on rivers
- Water trail navigation mapping
- Clear downed trees and debris
ORA’s members and volunteers provide a vast amount of skilled volunteer hours maintaining and driving outdoor recreation for the entire Driftless area!
We’re the ones that maintain all the trails in Upper and Lower Hixon, clear downed trees, debris and as much trail repair as we can, we’re the ones that groom all the ski trails and groom all the Fat Bike trials as well – all by volunteers.